MyVRONOS

Topic

For your sector

Written for one kind of building and one kind of buyer at a time.

For your sector

A hotel GM’s brief: what a 360° tour is for, and what it is not for

Written for the person who owns occupancy and rate: what a room-by-room tour settles before a guest calls, what it will not do, and what our three delivered hotels actually contain. 8 min read

For your sector

Direct bookings against OTA commission: where a tour actually sits

A tour is a one-time cost and commission is a recurring one. Here is the arithmetic to do with your own contract in front of you, and why we will not publish a commission rate we cannot source. 7 min read

For your sector

A university marketing officer’s brief: open days, wayfinding and procurement

What an institution actually buys: the rooms an open day cannot get people into, a plan that tracks where you are standing, and a file that survives a change of agency. 7 min read

For your sector

Seven stations and twenty-seven popups: a restaurant tour that explains the menu

Restorant Menca is seven 360° photographs carrying twenty-seven information popups. In a room this size the writing is most of the build, not the walking. 6 min read

For your sector

Six stations, shot at night, with the shop open

A seafront shop needed six 360° photographs and got six. The night shoot was chosen rather than tolerated, and padding the count would have misrepresented the premises. 6 min read

For your sector

What a web agency should know before quoting a client a virtual tour

The deliverable is a static folder your client can host themselves. What that changes about what you can promise, and how to estimate the price before you call us. 8 min read

For your sector

When a virtual tour is the wrong purchase

Six situations where we would tell you to wait, to buy something else, or to keep your money — written by the studio that would otherwise be taking it. 8 min read

For your sector

Can a wheelchair user assess your building before they travel to it?

What a 360° tour settles for someone planning a journey, what it cannot settle at any price, and what an extra capture pass at seated height would add. 7 min read

For your sector

Virtual tours for restaurants and bakeries: three we have delivered

Two bakery branches and a self-service restaurant came to 4, 7 and 7 360° photographs. The size of the job is small; the variable is what the tour explains. 5 min read